Quick News: Russia Changes 2020 Serialization Deadlines for Footwear

Leap Year brought significant change to the timetable for footwear serialization in Russia. Announced February 29, Government Resolution No. 860 gave companies a few extra months to comply with the regulations: Key deadlines were pushed back from March 1 to  July 1.

Here’s what happens with footwear serialization on July 1

Starting on July 1:

  • Production and import of unlabeled shoes is prohibited.
  • Wholesale and retail sale of unlabeled footwear is prohibited.
  • Transfer of information about production, importation, and wholesale and retail sales to Russia’s National Track and Trace Digital System (Chestny ZNAK) becomes mandatory.

We discussed Russia’s labeling requirements for footwear in a previous blog post. Read it here.

Two other changes in 2020

Resolution No. 860 also stipulated changes to deadlines concerning unlabeled footwear:

  • Unlabeled footwear purchased before July 1 may be imported until August 1. (The original dates were March 1 and April 1, respectively.)
  •  Companies may label shoes made or acquired before July 1 until September 1, but only if they can document the date of manufacture or purchase. (The original dates were July 1 and September 1, respectively.)

And that’s that. Short and sweet — but significant in that companies who were not prepared have gained some much-needed time to ensure they’re in compliance.

Why you should choose rfxcel for Russian compliance, no matter what industry you’re in

rfxcel is the undisputed leader in Russia compliance. We’ve prepared for Chestny ZNAK since 2018. We’re one of the few providers with active implementations in the country. We’ve tripled our workforce in Russia over the last year. Our team in Moscow provides our clients, which include major global consumer goods and pharmaceutical companies, the quickest time to market while fully automating their compliance reporting.

No matter how far along you are in your preparations to meet Chestny ZNAK requirements, we are who you need to talk to — even if you’re already working with another provider. Our powerful software ensures companies in any industry will remain compliant with Russia’s complex regulations while mastering their supply chains with end-to-end traceability and rich, actionable data mined right down to the unit level.

Email us today at russia@rfxcel.com to schedule a conversation with one of our supply chain experts in Moscow. We think you’ll be impressed when you learn more about our capabilities in Russia.

And be sure to read “Russia 2020: A Guide to Consumer Goods Supply Chain Compliance,” an easy-to-understand white paper that explains the fundamentals of the Russian legislation and puts it all in context. If you’re interested in what’s in store for pharmaceuticals in Russia, check out our white paper about that industry.


PMA Fresh Summit Convention + Expo Roundup

rfxcel’s Food and Beverage team attended the PMA Fresh Summit last month in Anaheim, California. From October 17-19, we talked about the latest in food production, distribution, and marketing, and how companies that harness supply chain data will win the future. Here’s a rundown of the key takeaways!

1. New product innovation aimed at specific segments

Focusing on consumer interests and personalizing experiences continue to gain traction with food and beverage companies. For example, the ketogenic — or “keto” — diet has piqued the industry’s interest. It limits foods that are high in carbohydrates, such as sugar, bread, and pasta, in favor of foods with higher fat and protein content, such as meat, fish, cheese, eggs, and nuts. Leafy greens (e.g., spinach, kale, chard, collards) are also okay on keto.

2. Cauliflower and nuts make a (gluten-free) splash

The industry is taking notice of gluten — or, more precisely, a lack thereof. Producers are taking a commodity, cauliflower chief among them, and making it a value-add raw material to cater to brands making gluten-free products. Consumers want alternatives to traditional wheat- and flour-based products such as bread, pasta, rice, and snacks. Foods with rye and barley are also no-no’s in a gluten-free diet. We’re talking whole grains (e.g., quinoa, brown rice, oats), fresh fruits and veggies, red meat, poultry, seafood, plant-based proteins (e.g., legumes, nuts, seeds), and traditional soy foods such as tofu and edamame. Cauliflower rice has been grabbing headlines lately, and nut crusts have also become very popular.

3. Functional ingredients are trending

A functional ingredient is a bioactive compound typically recovered through separation, purification, or concentration techniques. Medium-chain triglyceride (MCT) oil is a popular example. It’s made from coconut or palm kernel oil, is easy to digest, and the body readily turns it into usable energy. Today, it’s added to smoothies, bulletproof coffee, and salad dressings. Look for functional ingredients to continue to gain steam as consumers see them as nutritional must-haves.

4. Using supply chain data to make business better

rfxcel is all about the data, so we were very excited to exhibit our latest track and trace innovations, which work together to yield real-time validated data at the unit, case, pallet, and lot levels.

We ran a live demo of our Integrated Monitoring (rIM) solution, which works with any sensor and gives users an array of super-rich data, from cut-to-cool time to in-transit conditions on land, sea, and air. We brought our improved MobileTraceability app along to show how it captures and reports on data when and where it happens and builds trust by empowering consumers to validate a product’s provenance. And, of course, we showcased our signature Traceability System (rTS), which has been empowering supply chain excellence since 2003.

Visitors to our booth saw how our solutions harness mobile technology and the Internet of Things (IoT) for the most complete view of production and distribution. Growers can collect and report accurate data from the field. All trading partners have access to high-quality, real-time data — including data from sensors — that they can use to improve operations and customer experiences. It’s too much to get into here, but check out our short video to see some of what we can do!


As consumers demand more diet-specific products and diverse raw materials and functional ingredients continue to enter the supply chain, you need to proactively manage risk and traceability/visibility. If you’re looking for supply chain solutions that yield the data you need and can adapt to industry trends, look no further than rfxcel. It doesn’t matter which consumers you need to reach or how you need to configure and track your supply chain. From keto devotees and gluten-free consumers to people who just want to know where their produce was grown, we’ve got you covered. Contact us today to book an appointment.

How a Full-Stack Supply Chain Track-and-Trace Solution Benefits the Food & Beverage and Pharma Industries

The food & beverage (F&B) and pharma industries aren’t quite polar opposites, but they are very different. This includes their supply chains.

For example, F&B companies must get their products to grocery stores, hotels, airports, restaurants, and other “consumer-centric” clients, while pharma companies’ primary customers are hospitals, clinics, pharmacies, and other stakeholders in the health care system. Their products also have different environmental and compliance requirements.

But there are similarities. Both industries want to ensure the purity and safety of their products. Both want to get their products to end users quickly, securely, and on time. Both work with diverse trading partners, including wholesalers and distributors. Both want their supply chains to optimize operations and boost bottom lines.

And there’s one more similarity: Both can benefit from a full-stack supply chain solution — like our signature rfxcel Traceability System (rTS) platform.

What is a “full-stack” supply chain solution?

A full-stack supply chain solution gives customers a complete, integrated set of technologies to control their entire supply chain. rTS is a full-stack solution comprising software that empowers companies to see deeply into their supply chains in real time. It yields data that can optimize operations, and gives peace of mind because everything is managed and accessible in one secure, private cloud-based location.

Furthermore, full-stack solutions are easily customizable and system validation is automated based on customer requirements. Users determine the features they need and choose the appropriate components. For example, rTS includes solutions that are critical for both F&B and pharma, such as rfxcel Serialization Processing, rfxcel Compliance Management, and rfxcel Analytics. But it also includes products designed for each industry, such as rfxcel Raw Ingredients Traceability for F&B and rfxcel Verification Router Service (rVRS) for pharma.

What are the benefits of a full-stack solution?

Probably the greatest benefit of a full-stack supply chain solution is “all-in-one” power and convenience. Instead of a piecemeal approach to supply chain management — using different providers for different solutions — a full-stack solution centralizes your operations.

F&B and pharma companies have to ask themselves, “Do I really want to spend my time finding a different tool for every task? One for compliance, one for serialization, one for data analytics, one for scanning, and on and on and on?”

They also have to ask what problems this approach might cause. Can they be certain their solution providers can communicate with one another? Are the providers actually in competition with one another? Can they share data quickly and securely? If something goes wrong with one solution, will the problem cascade throughout the supply chain — and can they find the right person to fix it?

Another advantage is that a full-stack solution provider will understand your needs much better than a disparate collection of providers. They can analyze your entire supply chain, identify your needs, and tailor just the right combination of solutions to meet your goals. It’s a holistic approach that sees both the individual components of your supply chain and the end-to-end “big picture,” from manufacturing to the consumer.

Plus, you’ll have just one point of contact for all your inquiries and support. If you have a question or a problem, you’ll know that you’re contacting the right person and you’ll get answers quickly.

rfxcel’s full-stack traceability solutions in action

Let’s illustrate some benefits of our full-stack traceability solution by highlighting rTS, rIM, and our MobileTraceability app. With these, pharma and F&B companies have all bases covered in a seamless, integrated, end-to-end supply chain traceability solution.

With rTS, pharma companies will know they’re compliant with regulations everywhere they do business, such as the Drug Supply Chain Security Act (DSCSA) in the USA, the Falsified Medicines Directive (FMD) in the EU, as well as regulations in Russia, Saudi Arabia, China, Brazil, and other countries. F&B companies will know they’re meeting the requirements of the U.S. Food and Drug Administration’s Food Safety Modernization Act (FSMA), the UK’s Food Standards Agency, the Canadian Food Inspection Agency, and others. They’ll also be compliant with GS1 standards and their customers’ requirements.

Using rIM to monitor products in real time as they move through the supply chain, both industries can ensure they’re meeting environmental requirements, such as temperature and humidity parameters. If a problem arises, rIM sends an alert and they can take immediate action.

Key actors at every node of the supply chain can use our MobileTraceability app to scan and record events, track products, and manage items down to the unit level. For example, using the app on a smartphone with a scanner, pharma stakeholders can verify, decommission, and aggregate serialized products at any stage of the supply chain. A F&B stakeholder can record data about raw materials (e.g., batch number, supplier, date of arrival, expiration, and analytics) and trace any ingredient that’s part of the finished good.

A full-stack supply chain solution has numerous benefits for F&B and pharma — as well as any other industry that wants to simplify, coordinate, and optimize its supply chain. To learn more about how our full-stack rTS platform can transform your supply chain, contact us today!

rfxcel MobileTraceability App for Food and Beverage: Mobile Data Capture from Virtually Any Location and the Power of a Digital Supply Chain

rfxcel MobileTraceability App for Food and Beverage: Mobile Data Capture from Virtually Any Location and the Power of a Digital Supply Chain

We want to remove all boundaries from the food and beverage supply chain. And our new and improved rfxcel MobileTraceability application does just that.

rfxcel MobileTraceability lets you capture vital data and events no matter where you are — including places that traditionally may not have been visible in supply chains. Furthermore, it brings the power of a digital supply chain, moving you away from paper records and streamlining your operations.

The app integrates the power of our signature Traceability System (rTS) with the built-in scanning capabilities of mobile devices and scanners. It brings our industry-leading track and trace capabilities to virtually any location — farms and fields, distribution centers, warehouses, and even markets.

Rich data can now be created and accessed in a timely manner by the people who need it most. For maximum flexibility, rfxcel MobileTraceability supports multiple platforms, from ruggedized devices with optimized scanners to consumer devices with built-in cameras, such as smartphones. Now you can select devices that meet your needs and budget without comprising on performance.

The app not only adapts to any workflow, but can transform how companies manage their supply chains. Critical tracking events and key data elements can be added to a product’s record. For example, users can add a photo or use the app to capture quality inspections to enrich the data associated with any product as it moves from harvest in the field to the shelves at a market.

Other key features include:

  • Role-based access to the system for unlimited users helps manage accountability
  • Assign a unique number to a new raw material used in production
  • Record data about raw materials, including batch number, supplier, date of arrival, expiration, and analytics
  • Track any batch, movement, and handler
  • Change the status of a raw material (e.g., expired, consumed) and notify the user(s) responsible for purchasing more
  • Use the search function to quickly locate any item in your system (lot, case, unit)
  • Track any ingredient that’s part of a finished good

Today’s food and beverage supply chain is complicated. It has unique demands, and a one-size-fits-all approach just won’t work. Our MobileTraceability app allows us to be as flexible as you need us to be and to deliver granular visibility anywhere your supply chains goes. Contact us today to learn more about what the app can do for you.