Antares Vision Group Celebrates 20 Years of rfxcel Technology, Innovation, and Leadership in Supply Chain Traceability Solutions -

Antares Vision Group Celebrates 20 Years of rfxcel Technology, Innovation, and Leadership in Supply Chain Traceability Solutions

rfxcel Antares Vision Group logo

For two decades, the Reno, Nevada-based solution provider has remained committed to its founding principle of making supply chains safer, more efficient and transparent, and compliant.

 Reno, Nevada, December 5, 2023 — Antares Vision Group, an Italian multinational and a leading provider of track and trace and quality control systems, is marking the 20th anniversary of its subsidiary rfxcel. Founded in 2003 by CEO Glenn Abood and Co-Founder Emeritus Jack Tarkoff, it joined AV Group in 2021.

Emidio Zorzella, chairman and CEO of Antares Vision Group, said the milestone reflected the stature rfxcel had attained in diverse industries.

“Their longevity is a testament to their success,” he said. “rfxcel has developed leading-edge digital technologies since the day it opened its doors for business. It made a name for itself in the pharmaceutical industry by creating innovative, customer-focused solutions for global compliance, serialization, traceability, and real-time environmental monitoring. But soon, companies in other sectors became aware of its award-winning Traceability System, and rfxcel found success with new clients in food, beverage, cosmetics, and government.”

“Jack and I started the company when we realized that patient safety was at risk if people couldn’t verify the validity of a drug,” recalled Abood. “From that foundational idea — protecting people and products — we built a powerful, easy-to-use traceability framework suitable for any industry. We also built a great team of technical experts who shared our vision of providing a full-stack solution that could readily adapt to changes in business and regulatory landscapes and create value and opportunities at every node of the supply chain. And we offered it at a fair price and always put our customers first.”

Zorzella said bringing rfxcel into Antares Vision Group yielded immediate strategic benefits. “rfxcel’s technology, team, global network, experience, and knowledge are crucial to what the Group does now and what we have planned for the future,” he said, “including our DIAMIND integrated ecosystem of solutions. They are a key asset, and I think businesses and consumers alike are going to be impressed by what we accomplish.”

“It’s been an exciting time for us,” Abood concluded. “Joining Antares Vision Group was the perfect way to begin our next chapter. We launched a new product, DIAMIND Enterprise, to provide an integrated L1-L5 solution to our customers; it’s an interoperable solution that sets us apart from our competitors. I’m looking forward to continuing to improve our technology and helping our customers grow their business with the most complete end-to-end traceability solution available today.”

Highlights of rfxcel’s first 20 years include leadership to guide the pharmaceutical industry toward compliance with all aspects of the U.S. Drug Supply Chain Security Act (DSCSA), such as leading an FDA-approved pilot to extend testing of the Verification Router System (VRS), being the first compliance solution offered on the General Services Administration (GSA) Multiple Award Schedule (MAS) contract, and being the first provider to join the National Association of Boards of Pharmacy® (NABP®) Pulse Interoperable Partner program. Most recently, the company is working with the industry to launch pilots for DSCSA exception handling, testing recommended standards to correct errors with mandated EPCIS data.

Notably, leading food and intelligent packaging companies have recently utilized rfxcel’s traceability, transparency, serialization, and data management technologies. For a prominent berry producer, rfxcel digitalized over 1.5 billion products, empowering the brand to protect, support, and communicate with its customers. In Australia, the company partnered with Melbourne-based Result Group to manage millions of UNO™ game pieces with unique digital identities and enhance consumer engagement for fast food leader Hungry Jack’s.

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Antares Vision Group is driving digitalization of products and supply chains by leading traceability, inspection, and integrated data management. AV Group helps companies and institutions to achieve safety, quality, efficiency, and sustainability, enabling Trustparency®.

DIAMIND, AV Group’s integrated ecosystem of solutions, simplifies the technology environment and supports businesses growth by enabling a data-driven and tailored journey to digital innovation. Connecting physical products with digital identities, DIAMIND runs at the line, factory, warehouse, enterprise, and supply chain levels, and guarantees product quality (inspection systems and equipment) and end-to-end traceability (from raw materials to production, from distribution to the consumer and back) through integrated data management, applying artificial intelligence and potentially blockchain.

With a strong focus on innovation, the company collaborates with universities and innovation centers; it is part of the Italian National Research Centre for the development of RNA drugs and has developed a traceability platform for agri-food products in collaboration with MISE (Italian Ministry of Economic Development) to ensure the authenticity and sustainability of Made in Italy products.

AV Group operates in the Life Science (pharmaceuticals, medical devices, and hospitals), Beverage, Food, Cosmetics, Chemicals, and Packaging industries and potentially many others.

AV Group has been listed in STAR segment of Euronext since 14 May 2021 and has been included in the Euronext Tech Leaders index, dedicated to leading tech companies with high growth potential, since July 2022.

In 2022, Antares Vision Group recorded a turnover of €223 million. The Group operates in 60 countries, employs more than 1,300 people, and has a consolidated network of over 40 international partners.


Part of Antares Vision Group, rfxcel provides leading-edge software solutions to help governments and commercial organizations build and manage their digital supply chain, lower costs, and protect their products and consumers. Blue-chip organizations in the life sciences (pharmaceuticals and medical devices), food and beverage, worldwide government, and consumer goods industries trust rfxcel’s Traceability System to power end-to-end supply chain solutions in track and trace, environmental monitoring, regulatory compliance, serialization, and visibility. Founded in 2003, the company is headquartered in the United States and has offices in the United Kingdom, the EU, Latin America, Russia, India, Japan, the Middle East, and the Asia-Pacific region.